It was until the age of 33 when he finally decided to engage in jewelry design. So, he sold his hotel in order to pursue his passion for fashion. This decision paved the way for the biggest name in jewelry design. Not having any formal in his training was never an obstacle for Roberto Coin as his genes were already imbued with his family’s long-standing capability for fashion design and creativity.
Roberto Coin then started his jewelry business in 1977 by buying and selling jewelry. It was in 1984 when he began manufacturing his own products. Producing jewelry for internationally acclaimed brands made Roberto’s business do well. He provided high-quality and excellent craftsmanship in the jewelry he created for other prominent brands. However, Roberto Coin has grown uninterested in merely copying the designs ordered from him. He wanted to style his own jewelry. As such, the Roberto Coin brand was finally introduced in 1996.
The opening of the brand gained extraordinary success. The company quickly grew as they launched their new lines of luxury jewelry creation. Soon, they have been sitting in the same ranks as leading jewelry brands including their previous clients. The inspiration, ingenuity, and craftsmanship that Roberto Coin brought into his fine jewelry made his name synonymous with luxury, style, and elegance.
Roberto Coin’s creations have a distinctive identifying mark which is considered to be his “signature”. A small piece of the ruby is embedded and hidden inside the jewel. It is located in an area where a part of the ruby will be allowed direct contact with the wearer’s skin. Such practice is based on the ancient Egyptian belief that rubies promote and bring goodwill, happiness, and good luck when placed in contact with the skin. This is said to be Roberto Coin’s way of giving thanks and give good wishes to the supporters of his products.
Today, the brand is continuously providing the world with luxurious and elegant jewelry designs. The company is always looking for ways to outshine their past collections. They firmly believe that they will always improve their designs and make it better. With Roberto Coin’s passion, creativity and inspiration, they will continue to be one of the leaders in the manufacture and design of fine jewelry.